Strategic Growth.
Human First.

Helping companies grow with purpose, partnerships, and integrity.

Iโ€™m Assad Quraishiโ€”business development leader, ethical strategist, and founder of QS Consulting.

What I Stand For

  • I help businesses grow without compromising their values. From startups to scaling teams, I bring clarity to chaos and turn conversations into long-term partnerships.

  • My approach is values-first. Whether itโ€™s closing a deal or navigating change, I lead with trust, transparency, and fairnessโ€”because how we do business matters.

  • I've seen what burnout can do to brilliant people. I champion sustainable growthโ€”for myself, my team, and my clientsโ€”because ambition shouldnโ€™t cost us our well-being.

Assad Quraishi from QS Consulting, expert in strategic partnerships and sales development โ€“ portrait photo

Interested in how I can contribute to your team's success? Let's connect.

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Scenic backyard and public pool view from a balconyโ€”lush greenery, climbing plants, and families enjoying summer.

About Me

Iโ€™m not your typical business development guy. Iโ€™ve closed deals, built partnerships, and founded companiesโ€”but what Iโ€™m really proud of is how I did it: with integrity, curiosity, and care for the people behind the business.

  • Founded Haunted Castle Gaming in 2017

  • Worked across gaming, events, AI, and consulting

  • Known for ethical dealmaking, long-view thinking, and cross-functional collaboration

  • Passionate about sustainable work, mental health, and doing the right thingโ€”even when itโ€™s hard

Wins & Lessons

Wins Worth Talking About

1. Built a QA Team Around People, Not Just Process
Led a QA department with the belief that quality people make quality products. We built a culture of trust, respect for testing, and a โ€œshift-leftโ€ mindset to catch issues earlier and deliver faster, better software.

2. Fostered a Culture of Growth, Learning & Wellness
From implementing scrum practices to launching โ€œLunch & Learns,โ€ I pushed for an environment where people wanted to grow. I also started meditation groups and created โ€œPassion Projects,โ€ where teammates shared their lives beyond workโ€”deepening bonds and preventing burnout.

3. Scaled Haunted Castle Gaming to Over $500K ARR
Bootstrapped and led a gaming company from scratch, launching 7+ products, shipping globally (Australia, Germany, Mexico, etc.), and hosting international championship events.

4. Built & Led Global Remote Teams
Managed distributed teams across Europe, Canada, and the U.S.โ€”including artists, developers, and marketing leadsโ€”proving that trust, structure, and shared goals matter more than location.

5. Secured Sponsorships from Major Players Like AWS
Led strategic partnerships and sponsorships for XP Gaming, including high-profile events like the Montreal International Game Summit and XP Summitโ€”delivering measurable value to partners.

Lessons That Shaped Me

1. Everyone Has a Lineโ€”Know It, Respect It
Whether it's values, capacity, or budgetโ€”understanding boundaries (your own and othersโ€™) is key to building trust and making smart decisions.

2. Real Relationships Require Real Support
Business development isnโ€™t just check-ins and pitch decks. Itโ€™s about being there during growth and struggle. True partners stick around.

3. Be Accountable to Yourself First
Not everyone will understand or like what you do. What matters is being proud of how you show upโ€”ethically, consistently, and with purpose.

4. Spend Strategicallyโ€”Every Dollar Should Have a Goal
In startups and enterprise alike, avoid shiny object syndrome. If you canโ€™t measure the ROI, rethink the investment.

5. Donโ€™t Dull Your Shineโ€”Authenticity Wins
Whether itโ€™s your favorite fandom or how you recharge, embrace who you are. Human connection is built on honesty, not perfection.

Assad Quraishi networking at a business development conferenceโ€”smiling with a colleague at a professional event.
Genesis: Battle of Champions box artโ€”fantasy card game co-created by Assad Quraishi, fully funded in under 30 seconds on Kickstarter.

QS Blog

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Podcast - Drinks and Deals


Core Competencies

๐Ÿงฉ Sales & Business Development

  • Sales Pipeline Development, Prospecting & Target Management

  • Solution Selling, Complex Sales, Direct & Consultative Sales

  • Lead Generation, Qualification, and Management

  • Sales Strategy, Business Expansion & New Market Development

  • Product Demos, Sales Messaging & Presentation

  • Relationship Building & Account Management

  • CRM Tools: Pipedrive, HubSpot

  • B2B Sales, Negotiation & Business Development Support

๐Ÿ“Š Strategy & Operations

  • Business Strategy & Planning

  • Project & Workflow Management

  • High-Level Analysis & Critical Thinking

  • Team Building & Cross-Functional Collaboration

  • Process Improvement & Skill Development

๐Ÿงช Technical QA & Testing

  • Manual & Automated Software Testing

  • Agile, Unit, System, Smoke & Sanity Testing

  • Test Planning, Execution, and Management

  • Tools: Jenkins, JIRA, SQL, Python, .NET, Java

๐ŸŽฎ Game & Creative Development

  • Game Design & Development (Tabletop)

  • Creative Direction, UI/UX Planning

  • Documentation: Game Design Docs, QA Coaching

๐Ÿค Communication & Leadership

  • Public Speaking & Presentation

  • Independent & Collaborative Work

  • Relationship Management & Team Motivation

  • Teaching, Mentorship & Knowledge Sharing